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Resolution 2016-21
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Resolution 2016-21
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12/6/2016 5:09:27 PM
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12/6/2016 5:09:26 PM
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City Resolutions
Year
2016
Resolution Number
Resolution 2016-21
Passed
8/8/2016
Description
Amending FY 17 to fund economic development projects
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ATTACHMENT A: <br /> CITYWIDE PROJECTS — $57,123 <br /> Public Relations, Marketing, and Advertising: $30,000 <br /> The Chamber of Commerce has created a robust citywide PR and Marketing, and Advertising <br /> Campaign. EDRST funding will enable the Chamber to build an annual marketing plan with quarterly <br /> activities goals and milestones outlined and to finance a citywide advertising campaign. <br /> Training Program: $10,000 <br /> The Chamber will expand upon the existing Small Business Workshop series by offering additional <br /> training classes, seminars, and workshops for University City businesses, residents, and others. <br /> Training will be curriculum based offering classes in: banking, accounting, legal, marketing, insurance <br /> and basic business planning. <br /> Taste of U City: $7,000 <br /> The Chamber would use EDRST funds to advertise and promote the event regionally. Additionally the <br /> Chamber will promote the event City-wide via street banners and through various partnerships most <br /> notably with the School District <br /> City-Wide marketing: $10,123 <br /> City-wide marketing efforts by the Department of Community Development include business attract <br /> efforts, partnerships for joint advertising to promote citywide programs, Lion Pages, printing, etc. <br /> EDRSTB RECOMMENDED BUDGET: USE OF RESERVES <br /> Olive Boulevard Projects: $8,000 <br /> EDRSTB recommends using $8,000 in Olive Reserves to allow the Chamber to continue to manage <br /> and update TheOliveLink.com website. <br />
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