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Loop through an ad placement ($12,500) in the official St. Louis Visitor’s Guide that is distributed to every hotel room in St. Louis. v. U City In Bloom – Jesse Gilbertson, Director of Horticulture for U City In Bloom (UCIB) provided an overview of projects and funds request for FY 18, a total of $54,081. Mr. Gilbertson stated that UCIB is requesting funds for four projects. UCIB maintains the planters along Delmar and this year requests funds to maintain Ackert plaza ($9,068) and would like to continue to provide that service with use of EDRST funds. In addition, three Olive Blvd projects including maintaining nine gardens ($14,288), maintaining the newer trees with water and groundcover (10,770), and continuing the Olive Blvd planters ($20,015). vi. Midtown Farmers Market – Deb Henderson, Executive Director of the Midwest Association of Farmers Market (MAFM) provided an overview of the organization and its funding request. The MAFM is requesting $38,500 in funding for events and marketing of the Farmers Market. Ms. Henderson stated that the Farmers Market plans to draw thousands of visitors to the Loop on Saturday mornings. She also stated that the Market acts as a “visitor center” for the Delmar Loop, by staffing an information booth. Events help attract and keep people at the Market. FY 18 events would include a Market Music Series and a local Chef’s competition. Marketing will consists of posters, flyers, and ads in local publications. vii. University City Department of Public Works and Parks – Jenny Wendt, Program Manager in the Department of Public Works and Parks provided an overview of the Department’s request. The Department is seeking $457,142 in EDRST funds to provide sidewalks along Olive Blvd between McKnight and 82nd. The funds would add sidewalks to both the north and south sides of Olive Blvd. This section of Olive Blvd is in great need of sidewalks. viii. University City Department of Community Development – Jodie Lloyd, Manager of Economic Development for the City of University City provided an overview of Department of Community Development requests. The Department is requesting funds for Citywide Marketing ($15,000) programs. Marketing funds will be used to help attract new businesses to University City and for business retention by marketing existing businesses. The Department is requesting $50,000 for an Olive Blvd market analysis and $40,000 to begin the process of developing a community improvement district for the International District on Olive Blvd. The Department is also requesting $15,000 to maintain the Olive Link website and increase the social media presence of the site. Mr. Winer thanked all the applicants for their presentations. He then stated that the next step in the process if a Public Hearing scheduled for Thursday, March 2nd at 6:00pm in the same location as this meeting (HPCC). EDRST Board attendance is not mandatory but encouraged. Other Business a. Public Comments Max Tsai – Mr. Tsai is a property owner of several properties along Olive Blvd in the International District. He strongly supports the request of funds to create an International District Community Improvement District (CID). A CID would help get business owners invested and active along Olive Blvd. Mr. Tsai would also like to see the City have a greater role in the street – a take-over of Olive Blvd from the Missouri Department of Transportation. He wants to see additional pedestrian-friendly development along Olive. This would help facilitate long-term economic development. Al Li – Mr. Li is the President of the Asian American Chamber of Commerce. The Chamber supports the creation of a CID in the International District. He agrees with Mr. Tsai, that property 3