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Page 2 of 7 1. There is hereby established the Olive Boulevard Historic District, which includes the full extent of Olive Boulevard located within the city limits, the boundaries of which are as follows: Beginning at eastern City limits and encompassing the full portion of only the public right-of-way known as Olive Boulevard, ending at the western City limits, a distance of approximately 19,342 feet. 2. Statement of historic significance - Olive Boulevard is located in the northern part of the City of University City. The district crosses University City from west to east for approximately four miles from the City of Olivette to the City of St. Louis. Olive Boulevard is a major thoroughfare and generates a great deal of traffic volume. In the early 19th century, Olive Boulevard linked the St. Louis riverfront to the Missouri River. The road became a market route as settlers farmed nearby land. By the late 1920s, businesses catered to traffic along the road. The Olive Boulevard Historic District continues to be auto-oriented. A majority of the frontage to the north and south borders of the district along Olive Boulevard is devoted to commercial or industrial/commercial uses. As a major east-west corridor in the City, Olive Boulevard is a primary image corridor for the City. The quality of the infrastructure along the corridor is improving as a result of public investment and a goal of the establishment of this district is to promote more improvement. 34-88.2 District Regulations The review of projects shall be limited to those projects that may from time to time occur because of improvements funds obtained through sales tax for economic development activity to determine conformity with the standards established for this district. To reach its determination, the Historic Preservation Commission shall require the submission of plans and specifications necessary to make a decision concerning the appropriateness of the proposed undertaking. 34-88.3 District Standards In reviewing applications within this District, the Historic Preservation Commission shall be guided by the following standards: 1. In reviewing an application for a proposed undertaking that involves a significant change to the street scape, the Commission shall approve such proposed undertaking only if it is satisfied that the historical and general architectural character of the district will be properly preserved.