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Session 1496, Minutes Page 5 May 17, 1989 that figures presented by UCRS claimsd that housing values had greatly esca- lated in University city, but he did not believe that applied to the Third Ward. He asked for a breakdown of UC~S' costs. Mr. Ollendorff said the City allocation of around $40,000 goes entirely for salaries; the amount raised by fees charged registrants ($2,000-3,000) pays for offioe supplies; and the ad- vertising budget ($5,000-10,000) cc~es entirely f~,~ donations. Mr. Price said he w-us not at all convinced that UC~S w~s doing anything for the Third Ward. He w~s not totally against them being f]~nded, but felt they should be reorganized in order to be more specific about where the money will be spent, who will over~ the spend/rig, and exactly what the Council w-ants. He also felt they had not ~%lfilled their contract with the City for 1988-89. Mayor Majerus suggested that Council a~z=e on a figure now, but it will be contin- gent on approval of the contract by the Council and the UCRS Board. She noted that up to this year, the money given to UCRS w~s for personnel only, however, they were asking for additional funds this y~r to develop a marketing plan for Olive North. She said Council should also give Mr. Ollendorff suggestions for things they would like to see included in the contract. She thought Mr. Price's paint about a balanoed staff w~s well taken. Mr. Wagner felt that UCRS was a vital part of the c~mt~unity, serving three functions--direct ~r- ketlng, indirect marketing (image building, etc.), and the placement service. He did feel their direct marketing function could be improved, and would like to .see the~ focus this year on the U. city North campaign, as recon~'~nded by DeveloFment Strategies. He suggested the City continue the baseline budget, including the COLA, with scme additiol~nl directed funds to be used for U. City No-~uh marketing efforts. He agreed there should be oversight on the use of t/~e latteI' funds. Mr. ;~l~ms said he would like to ~ an adequate perforn~%nce evaluation of UC~S. He felt they have really never answered the question of how t/~ey measure what they do, and whether or not they have been successful. Mrs. Thompson agreed. Ms. Glassman said that since the City furnishes so much of the UCRS budget, she saw no reason why Council should hesitate to advise them how to spend the money. Mr. Ollendorff said Council received a copy of the UC~S contract two years ago because there were certain items they wanted added, however, they may not have seen last year's contract because there were no (-~h~es except for the figures involved, which Council approved earlier. This year, he said he would bring the entire contract to Council for its ap- proval. Mr. Price wondered why sc~eone fz~i the Planning Depar~J~nt could not oversee UCRS' projects this ooming year. Mayor Majerus said she thought there should be a liaison if Council gives them the additional amount for marketing U. City North. She suggesting co. nsidering their budget in two sections--the.Ct regular budget request, ar~ the extra funds request. The Mayor said the money allocated to UC~S tonight would not begin to be disbursed until the contract is drawn up and approved by all concerned. Mrs. Schuman felt the salary re- quest was very reasonable, and said she would 1Lke to see the staff devote its time to the U. city North program. She said the c~uter program that was de- veloped last year was excellent. Mr. Adams said the UCRS Board should be made awsre that the Council would like to see UCRS generating more of its own rev- enue. ~e Mayor asked that each councilmember write up his/her own specific suggestions or concerns, and they will be passed on to the Board. Council ap- proved $44,521 for salaries pending approval of the contract. The Mayor sug- gested that Council discuss this matter again in six months to assess the pro- gress that has been made. Council then discussed the separate l~quest for funds to prepare and /mplement the U. City North campaign. Mayor Majezus